01 Jun Dunhill & Virgin
Team up to paint The Dallas Design District red
If you’re an artist, foodie, fashionista, or play in the creative arena in Dallas, you know that the Dallas Design District is fast becoming the coolest emerging scene to fuel your entrepreneurial savvy and social flow. You’ll need to know this too – that the scene will get an even cooler vibe with the coming 2018 addition of a bright new beacon in the heart of the District – Virgin Hotels Dallas.
The Dallas Design District, acquired by Dunhill Partners in 2014, was primed to bring-in an alternative boutique hotel to reflect the neighborhood and enhance continued growth. Dunhill Partners founder, Bill Hutchinson, also knew he wanted a hotel brand to embody the district’s creative vibe and Dallas’ can-do business sensibility.
Florida-based Virgin Group’s Virgin Hotels brand fits right into the district with plans for luxury suites, restaurants and bar areas, as well as a rooftop terrace with a pool, spa and gym. The hotel will also include numerous meeting spaces. Hutchinson added, “I couldn’t have found a more perfect hotel for the Design District, and it will help it become a hot entertainment district”.
I couldn’t have found a more perfect hotel for the Design District, and it will help it become a hot entertainment district.
Dunhill Partners, which bought 33 acres and about 700,000 square feet of buildings in the district in 2014, will develop the hotel together with Vinculum Partners, and the Crosland Group.
Virgin aims to “wake up the world” with smarter alternatives for travelers. Nothing boring. No nickel and diming. No ignoring basic comforts. Disruptor brand in a neighborhood all about disruption. Cheeky, that!